Last Updated: September 2024
Privacy Policy
Introduction At Assure Trust NOW, LLC (the “Firm” or “us” or “we”), we are committed to protecting your privacy. This policy outlines how we collect, use, and safeguard your personal information. This Policy discloses the privacy practices for the Firm’s website (the “Site”), as well as any services provided through the Site. This Policy also covers how personal and other information that we receive or collect about you from the Site is treated.
The Firm generally collects only information that is provided to us voluntarily by users of the Site so that we may provide users with information about the Firm.
Data Collection We collect personal information such as names, addresses, e-mail addresses, and financial information. This data is collected through our website forms, emails, and phone calls. We collect two types of information about users of the Site: Aggregate Information and, in some cases, Personally Identifiable Information (“PII”).
Aggregate Information: This information does not by itself identify a specific individual. We gather certain information about you based upon where you visit on our Site and what other sites may have directed you to us. This information, which is collected in a variety of different ways, is compiled and analyzed on both a personal and an aggregated basis. This information may include the website’s Uniform Resource Locator (“URL”) that points to the site you just came from, which URL you go to after visiting our Site, what browser you are using, and your Internet Protocol (“IP”) address.
Personally Identifiable Information: This information lets us know some specifics about who you are. When you engage in certain activities on this Site, such as subscribing to certain content publications or sending us questions, we may ask you to provide certain information about yourself. Examples of PII may include your first and last name, telephone numbers, e-mail address, mailing address (including zip code), your industry or service, and other identifying information. Please do not send us any sensitive personal information such as social security numbers, health information, or criminal background on or through our Site.
Use of Data We use your personal information primarily to provide accounting services and communicate with you. We may also use your data for marketing purposes, but only with your consent. We, or our third-party marketing partners, may collect certain Aggregate Information from this Site. For example, our third-party marketing partners may provide us with aggregate, but not individual, reports with information about the results of our digital marketing efforts. In addition, we may use your IP address to diagnose problems with our servers and software, to administer our Site and to gather demographic information about users of our Site.
We do not collect any PII about you unless you voluntarily provide it to us. You may be required to provide certain PII to us when you elect to use certain services available on the Site. These may include: (a) subscribing to our newsletters, blogs or publications; (b) registration for an in-person seminar or online webinar; (c) requesting information about matters such as professional services, career opportunities, or our Site; (d) sending us an e-mail message; or (e) submitting a form or transmitting other information by telephone or in writing.
We will primarily use your PII to provide service offerings to you. We will also use certain forms of PII to enhance the operation of our Site, improve our internal marketing and promotional efforts, analyze Site use, improve our service offerings, and customize our Site’s content, layout, and services. We may use PII to deliver information to you and to contact you regarding administrative notices or updates. Finally, we may use your PII to resolve disputes, troubleshoot problems and enforce our agreements with you, including this Privacy Policy.
Data Sharing and Disclosure We do not share your personal information with third parties except as required by law or to provide our services. This includes sharing data with subcontractors and regulatory bodies.
Data Security We implement various security measures, including encryption and access controls, to protect your personal information. In the event of a data breach, we will notify you promptly and take appropriate action.
Data Retention We retain your personal information for as long as necessary to fulfill the purposes for which it was collected. Once your data is no longer needed, we will securely delete it.
User Rights You have the right to access and correct your personal information. You can also opt-out of data collection or marketing communications at any time.
International Data Transfers If we transfer your data across borders, we ensure it is protected by appropriate safeguards.
Cookies and Tracking Our website utilizes cookies to enhance your experience. You can manage your cookie preferences through your browser settings. Depending on how you use our Site, we may store cookies on your computer.
A cookie is a small data text file which is stored on your computer that uniquely identifies your browser. Cookies may also include more personalized information, such as your IP address, browser type, the server your computer is logged onto, the area code and zip code associated with your server, and your first name to welcome you back to our Site.
Storing cookies enables us to collect aggregate data about our users and to customize certain aspects of your specific user experience. We may use cookies to perform tasks such as: monitoring aggregate site usage metrics, storing and remembering your passwords (if you allow us to do so), storing account and marketing preferences that you have set, and personalizing the services we make available to you. However, we do not use cookies to track your browsing behaviors. Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent.
Policy Updates We may update this privacy policy from time to time. Any changes will be posted on our website, and we will notify you of significant updates. We reserve the right to change this Policy at any time. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary e-mail address we have for you, and by updating any privacy information on this page. Your continued use of the Site and or services available through this Site after such modifications will constitute your: (a) acknowledgment of the modified Policy; and (b) your agreement to be bound by the modified Policy.
Contact Information If you have any questions or concerns about our Privacy Policy, please contact us at info@AssureTrustNOW.cpa.